When the Covid Pandemic quickly spread across the entire globe, no one could have predicted the deadly impact this disease would have not only on the general population but on businesses as well. Millions of individuals both young and old tragically lost their lives and many small and international companies were forced to stop trading when the “Stay at home and isolate” laws came into force. The City of Gloucester recorded that two-hundred and thirty of its local residents had succumbed to the terrible disease and at least sixteen weeks of trading were lost as the furlough meant many workers had to stay at home. The only way to survive for many businesses was to adapt and diversify, taking their products and services on-line and by investing in a local, Digital Marketing Gloucester Agency such as https://www.absolutecreativemarketing.co.uk/digital-marketing. Ensuring their Brand Identity stood out on a very crowded on-line marketplace, these forward-thinking companies managed not only to continue trading but to grow and thrive. In today’s “New Normal” world, how customers and clients choose to do their business has changed dramatically, no longer interested in going to a shop or outlet in person, most individuals, couples and entire families want to do their shopping on-line and are influenced by strong Websites that are mobile and user-friendly, quick to respond and easy to follow. Trading and business transactions will in the future be conducted through the medium of computers, laptops and mobile phones.
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