Twitter becomes an essential tool of the buying process technology

Twitter

More than half of the users of the platform are considered ‘early adopters’. Social networks have become a tool of the buying process: new products are discovered there, other people’s opinions on the quality of the data received or questions are directed to brands. And when it comes to buying technology …

Continue reading

Most brands are betting heavily on advertising on YouTube

YouTube Marketing

Until recently, said online video YouTube was saying. Advertisers, therefore, were dumped on the platform to take advantage of one of the formats that gets a higher rate of engagement with the consumer. Today, the number of possibilities grew, as virtually all social networks are betting on the native video. But despite the …

Continue reading

The millennials in the company and its use of technology, you really are an advantage?

Business

The generation of millennials is reaching companies. It is a group of workers who are digital natives, so they come with a high technological profile, sometimes have higher than middle management or supervisors. At the same time they have to work with tools in the company often obsolete which can lead to …

Continue reading

Visits and volunteering in Cancun to protect sea turtles

Travel

Cancun, that vast conglomerate of hotels, shops and resorts on the beach, is much more than clubs, shopping and gin and tonics in the sand. In the northeast coast of the Yucatan Peninsula we are also archaeological sites, natural beauty on the surface and under the sea… cenotes, islands, sports and activities of …

Continue reading